From Likes to Leads: Interact with Customers Online | Free Marketing course offered by google on Coursera
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| From Likes to Leads: Interact with Customers Online | Free Marketing course offered by google |
This course is part of seven courses in the Google Digital Marketing & E-commerce Certificate. It will help businesses develop social media marketing strategies, create content for social media, set goals and success metrics, and determine how to choose social media platforms for campaigns. The course will also teach students how to read, design, and repurpose engaging content, recognize data gathered from social media analytics as a decision-making tool, and learn best practices for presenting a social media report. With this knowledge, learners will be equipped to apply for entry-level jobs in digital marketing and e-commerce.
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